Category: NEWS

In a recent interview, Apple VP of camera software Jon McCormack explained how the iPhone 17’s enhanced and intriguing selfie camera came to be.

With the iPhone 17, Apple rebuilt its front camera around how people actually use it — making the selfie wider, steadier, and more natural in every frame. Here’s how and why Apple said they did it.

A new initiative from Apple shows it is expanding its clean energy projects across Europe to match users’ electricity use.

Apple Inc. is bringing its superthin iPhone Air to China after a pause that allowed local carriers to prepare for the eSIM-only device.

The iPhone 17 starts at £799 / $799 / AU$1399, which is the same price that the iPhone 16 launched at last year. Apple has actually doubled the starting storage capacity, though, to 256GB, and a 512GB model is also available – though it’s a surprisingly steep increase to £999 / $999 / AU$1799.

Tech investor Gene Munster highlights lead times for the iPhone 17 being higher than the iPhone 16, a potential demand indicator.

Apple has yet to confirm the existence of its foldable iPhone, but recent reports suggest it might be more affordable than initially expected.

Apple Inc. is bringing its superthin iPhone Air to China after a pause that allowed local carriers to prepare for the eSIM-only device. Preorders will begin Oct. 17, Apple Chief Executive Officer Tim …

Over 315 million Apple iPhones haven’t been upgraded for four years, creating a massive pent-up replacement opportunity in FY26. Read my analysis of AAPL stock.

Apple’s rumoured and yet-to-be-announced foldable iPhone may cost less than originally anticipated as Foxconn becomes involved in manufacturing.

There are products waiting to be announced by Apple, it seems. So, when can we expect them, and will there be another big event this month? Here’s what’s known.

Apple removed the iPhone 15 Pro from regular sale in September 2024. It brought the phone back in refurbished condition only in May 2025, at reduced prices. Now, the phone is more affordable than ever …

The iPhone 17 Pro Max has an IP68 dust and water resistance rating, and feels strong and substantial in your hand. However, if you don’t put it in a case, some owners are reporting how the body can …

Apple’s iPhone 17 Pro Max is a productivity powerhouse that’s worth the high price of entry for content creators who want the phone with the best battery life and the most capable cameras.