Category: NEWS

Apple is in talks with the German AI startup Brighter AI for a possible acquisition. The deal would help the iPhone maker to bolster the privacy features of the Vision Pro headset. Brighter AI is a Berlin-based startup that has developed a technology for …

As the tech world eagerly anticipates the release of the Apple iPhone 16, a concerning forecast emerges from industry insiders. Renowned analyst Ming-Chi Kuo, with a track record of deep insights into Apple’s market dynamics,

The next iPhone will be missing things which could lead to significant declines in sales this year, a new report claims. Is this true? Well, the source is impeccable.

As the iPhone maker gets ready to launch Vision Pro today, CEO Tim Cook, during a call with analysts following the company’s fiscal first-quarter earnings report, hinted that the company will make a mega artificial intelligence (AI) announcement later this year.

Starting with iOS 17.4, currently in beta, Apple is allowing alternative app marketplaces on the iPhone in the EU. Apple made this change to

After four consecutive quarters of revenue decline, Apple broke the trend and reported its first period of revenue growth today. In its earnings report for the first quarter of the financial year of 2024,

How Nimble Microsoft Avoids iPhone’s Fate as Apple Slumps into Uncertainty. Microsoft Diversification Provides Buffer as Apple Risks Regulatory Storm

By Yelin Mo and Brenda Goh BEIJING, Feb 2 (Reuters) – Apple’s weak China sales performance may have shocked investors, but customers and analysts have been noting the rising challenges the company faces in its third-largest market.

This week’s Apple headlines; the latest iPhone 16 hardware leaks, iPhone 15 Pro problems, Apple Pencil leaks, the magic of an Apple unboxing, and

Chief executive Tim Cook credited iPhone sales, which rose 6 per cent to $69.7bn, and an “all-time revenue record in services”, as the number of active Apple devices surpassed 2.2bn. Apple’s services business,

The iOS 17.4 update is one of Apple’s biggest ever iOS upgrades. Here’s why it changes the game for all iPhone users—not just those based in the EU.

Apple reported a revenue and profit beat for its first-quarter earnings results. But sales in China missed forecasts.

Apple on Thursday forecast a drop in iPhone sales and targeted overall revenue $6 billion below Wall Street expectations as its China business took a hit.

Apple CEO Tim Cook said the company is investing in AI capabilities and will announce more details later this year.

That marks 2% revenue growth from 2022’s December quarter and 16% profit expansion, figures far more paltry than those just reported by rivals Microsoft (18% increase in sales, 33% jump in net income) and Google (13% rise in sales,