Apple’s Fifth Avenue flagship glass store was shut down for renovations earlier this year, and won’t be reopened until later in 2018. Between that and the hype over the new iPhone X, Apple nerds were ripe for some pranking—and Improv Everywhere heeded …
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Fake Apple Store
For our latest mission, we turned the 23rd Street 6-train elevator into New York’s newest Apple Store. We placed giant Apple logos on the sides of the glass cube structure, added fake Apple Store employees plus a line of 50 people waiting for the new …
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Pranksters create fake Apple store at subway station with 50 people waiting in line
The good-natured prankster group Improv Everywhere had some fun a few Sundays ago when they converted Manhattan’s 6-train glass elevator at 23rd street into a fake Apple store. They told people it was a pop up to replace the iconic glass Apple store which …
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Watch Improv Everywhere Open a Fake Apple Store and Form a Line for the iPhone X
The iPhone X will go on sale on Friday, November 3, all around the globe. As is par for the course with a new iPhone launch, lines are expected to build in front of retail stores, especially Apple stores, to try and secure a model. Improv Everywhere …
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With the iPhone X, Apple made some big changes to who gets review units first, and not everyone is taking it very well
With the new iPhone X, Apple made big changes to its list of reviewers to whom it provides test devices. Apple ruffled some feathers by giving test phones to some video bloggers instead of some longtime tech reviewers. The changes reflect Apple’s …
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The iPhone X is smaller than the iPhone 8 Plus, but it has the largest iPhone screen Apple has ever made
The iPhone model with the largest screen is the iPhone X, which has a 5.8-inch screen measured on the diagonal. But despite its larger screen, the iPhone X is smaller overall than the iPhone 8 Plus. Should you buy an iPhone X? It’s a tricky question if you …
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Apple’s iPhone X the best yet, reviewers say
The first reviews of Apple Inc’s eagerly awaited iPhone X are out and the verdict is clear: it is the best iPhone yet. The run-in to the Nov. 3 release of the redesigned glass and stainless steel device has been dominated by concerns over the supply and …
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Apple will make changes to Chicago store to save birds
Apple has agreed to dim the lights of its fancy new Chicago Apple Store during the fall months due to deadly bird strikes. According to the volunteer group Chicago Bird Collision Monitors, dead birds have been found at the Apple Store ever since it opened …
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Apple iPhone X review: This changes everything
Apple’s iPhone X is the beginning of something new. Holding the iPhone X in my hand triggers a distinct memory of the moment I first cradled the original iPhone. The sensation lingers as I caress the surgical steel band that wraps around the phone and I …
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This is how Apple built the iPhone X
The iPhone X is the smartphone Apple always wanted to make. Sure, the company released three phones this fall, and like a parent who insists they love all of their children equally, Apple claims that the iPhone 8, 8 Plus, and iPhone X are each unique and …
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Apple’s iPhone X could be make or break for the world’s most valuable company
Apple’s iPhone X goes on sale Friday and it’s without a doubt one of the most important device launches in the company’s history. At a $999 starting price, the flagship device has to impress, and prove that Apple can still innovate. The U.S. technology …
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Apple is finally seeing iPhone growth in China, though it may not last
When Apple reports quarterly earnings later this week, there may be a surprising bright spot: China. According to estimates from Canalys, Apple’s smartphone shipments to China increased to 11 million units from 8 million a year earlier, due to lower prices …
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Apple engineer ‘fired’ over early iPhone X leak
Apple has reportedly fired one of its engineers after his daughter posted a video of the iPhone X before the official launch. The YouTube video was shot on the Apple campus in September when the young woman met her father for lunch. The video was widely …
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New Chicago Apple store will dim its lights at night because BIRDS keep colliding with the glass
A brand new Apple store in Chicago has come under fire from wildlife groups who say the glass is causing deadly bird strikes. Apple responded to the criticism saying it will dim the store’s lights for the remainder of the fall migration season.
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Apple fired an iPhone X engineer after his daughter’s hands-on video went viral
A YouTube vlogger named Brooke Amelia Peterson got her hands on a brand new iPhone X last week. She got the phone directly from her father, an engineer who worked at Apple. Apple has since fired the engineer, and the video was taken down. The engineer who …
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Apple store dims lights after birds keep crashing into windows
CHICAGO — The new Apple store in downtown will dim its lights after complaints from wildlife groups that say its glassy facade is causing deadly bird strikes. The Chicago Tribune reports that Apple spokesman Nick Leahy says the Cupertino, California …
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New Chicago Apple Store Will Dim Lights Following Deadly Bird Strikes
CHICAGO (AP) — The new Apple store in downtown will dim its lights after complaints from wildlife groups that say its glassy facade is causing deadly bird strikes. Hundreds of people attend the opening of the Apple Store in Chicago on Oct. 21, 2017.
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