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Apple is pinning substantial hopes for the future on the launch of its suite of AI features, Apple Intelligence, this fall.

Super versatile, Apple AirTags are a great addition to your tech arsenal. Right now, you can buy an Apple AirTag 4-Pack for $76 at Best Buy so you save $23 off the regular price of $99. The deal is only available this weekend, so snap it up now before you miss out.

As with many of its recent releases, that iPad launch focused on artificial intelligence – or the company’s own Apple Intelligence. And it continued to do so as it revealed its results for the last quarter, with Tim Cook pointing to Apple Intelligence as one of the new iPads’ central features.

“Our view is betting against Cook and Cupertino into an AI-driven supercycle led by iPhone 16 and Apple Intelligence is the wrong move,” Wedbush said.

The iPhone 16 Pro may not have as small a battery capacity as we were fearing. A new leak has revealed details about both the 16 Pro and Pro Max.

It’s been too long since Apple updated the iPhone selfie camera with a 12MP sensor. Rumor reveals a massive upgrade could come with iPhone 17.

Redesigned iPhone 17, a new Slim model, and the first foldable iPhones are part of Apple’s roadmap for a strong sales cycle, reveals analyst.

Apple reported $1.40 earnings per share ($21.5 billion net income) in the three-month period ending June 30, topping consensus analyst estimates of $1.34 ($20.7 billion), according to FactSet, with earnings growing 11% year-over-year.

The iPhone-maker is preparing to release “Apple Intelligence” in the fall, which investors hope will lead users to upgrade their phones.

Apple snapped out of a prolonged sales slump during its most recent quarter as the trendsetting company prepares to launch into the artificial intelligence craze with an arsenal of new technology that’s expected to juice demand for its next iPhone.

Apple Vision Pro introduced new ways of controlling apps through gestures, but it appears that Apple wants to extend that to controlling any device it makes.

People look at my grubby, chipped iPhone 12 with pity. When they raise their eyes to my face it’s like they suddenly recognize me from a “Have you seen this man?” criminal photofit. “How much self respect and money does it take to buy a case?

Apple is playing catch up on mobile AI development against Samsung, which has already rolled out its Galaxy AI suite of features to millions of current and older Galaxy phones. The Korean company’s upcoming update, One UI 6.1.1, will reportedly add even more camera-based AI tools to handsets released up to two years ago.

As the launch of Apple’s new iPhone 16 family of smartphones draws closer, new photos expose the key changes of the next iOS-powered phones.

A splash screen reintroduces you to the virtual assistant once you enable Apple Intelligence, an early version of which is now available on the iPhone 15 Pro and Pro Max in a developer beta. You’ll know Siri is listening when the edges of the screen glow, making it pretty obvious that something different is going on.

If you are on the developer beta, you can only use Apple Intelligence features if your language is set to U.S. English and region is set to U.S.

The iPhone 16 and iPhone 16 Plus models are believed to be sticking with the current 6.1-inch and 6.7-inch sizes. If the size increase is accurate, it would be yet another move from Apple to …